MEET: Seth Godin


Seth Godin is a best selling author. He has been described as a marketing guru, inspirational entrepreneur, ethical money maker and revolutionary in the publishing industry. He is often interviewed for business advice for creative entrepreneurs. His advice, as written on the front-page of his website is: “GO, Make Something Happen.”

He first really grabbed my attention in an interview for the film ‘PressPausePlay’, a film about hope, fear and digital culture. He talks about his approach to the publishing industry in the age of the digital, in particular the power to self-publish, stating “the industry’s dead”.

PressPausePlay interview:

Other useful (very American in style!) interviews here…

“The Best Business Advice You’ll Ever Hear”. Behind The Brand interview

Good Life Project: “Seth Godin On Books, Business And Life”.

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